Ford will install DAB as standard in all new UK cars from 2012 - a year earlier than the industry-wide agreement.
The Focus will get digital radio straight away, with the rest of the range coming joining within the next 18 months.
It is a looming issue, and we want to be well placed,' Ford of Great Britain managing director Nigel Sharp told WhatCar?. 'The fact is that the Focus's radio is future-proofed now, whereas those in our competitors' cars aren't.
'The plan is to extend that across every Ford model in the next 18 months or so. There are technical issues to overcome because, for instance, traffic alerts are broadcast only in FM at the moment, but we are confident we can achieve our goal.'
The Focus will get digital radio straight away, with the rest of the range coming joining within the next 18 months.
It is a looming issue, and we want to be well placed,' Ford of Great Britain managing director Nigel Sharp told WhatCar?. 'The fact is that the Focus's radio is future-proofed now, whereas those in our competitors' cars aren't.
'The plan is to extend that across every Ford model in the next 18 months or so. There are technical issues to overcome because, for instance, traffic alerts are broadcast only in FM at the moment, but we are confident we can achieve our goal.'
(Source : Radio Today)
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